
Tools Used: Trello, Github, Canva, Wix, Grammarly, Adobe Stock, Photoshop
Murray Fiber Optics is a top-performing telecommunications contracting company located in South Florida.
The Goal:
Establish a comprehensive online presence for Murray Fiber Optics to enhance brand visibility and credibility.
Develop a user-friendly website that effectively communicates services and showcases past projects.
Strengthen brand identity through cohesive messaging and visual storytelling.
Support lead generation efforts by creating an engaging digital platform for potential clients.
Deliverables:
Led the development of a new website, improving online engagement and client inquiries by 25% within the first six months.
Collaborated with company leadership to refine brand messaging, ensuring consistency across all digital touchpoints.
Created a services page and curated project showcase spanning four key markets—Puerto Rico, Miami, New York, and Texas.
Managed the web design process, aligning visuals and content for a seamless user experience.
Implemented SEO best practices, increasing website traffic by 30% post-launch.



